Sdot Yam
Winery

The brief

Sdot Yam Winery asked for social media imagery that works like a campaign: a consistent world the brand could post from week after week.

I built it around the people who drink the wine. A long dinner by candlelight, friends pouring on a bench, a glass on the street at sunset, a bottle held up like a prize. Natural light, film grain and nothing staged too tightly.

• 01Social campaign imagery
• 02Lifestyle & product still life